Kirk is currently the Trademark Licensing Director for the University of Iowa. Previously Kirk served as the Assistant Licensing Director from 2022-2026. Kirk started his career at the University of Iowa in 2002 working within the Iowa Hawk Shop and University Bookstore for 19 years. He served in a number of capacities within the Iowa Hawk Shop, including Operations Manager, Buying Manager and Store Director. He has experience buying and selling collegiate licensed products and extensive experience with event operations. In addition to his Trademark Licensing duties, Kirk is The University of Iowa Athletics Hall of Fame & Museum Director where he oversees the operations of this unique museum and events center that celebrates the rich heritage of The University of Iowa Athletics history. Kirk joined the Trademark Licensing office and Hall of Fame in 2022.

Isabella is a junior at the University of Iowa, pursuing a degree in Sport and Recreation management. She began working for The University of Iowa Trademark and Licensing Program and the University of Iowa Athletics Hall of Fame and Museum in August of 2025. Outside of work, she is a member of the Iowa Women's Club Hockey team and is the director of recruiting. Isabella is from La Grange Park, Illinois, and enjoys spending time with family and friends, watching sports, especially cheering for the Hawkeyes and Chicago sports teams. She anticipates graduating in the spring of 2028.

Keaton is a senior at the University of Iowa, pursuing a degree in Accounting with pursuit of a CPA. Keaton hails from Indianapolis, Indiana and began working for The University of Iowa Trademark Licensing Program and Iowa Athletics Hall of Fame & Museum in the fall of 2023. In his spare time he likes to stay active and spend time with close friends and family. Keaton plans on graduating Spring of 2028.

Malaina is a junior at the University of Iowa. She is majoring English on the Pre-Law track. Malaina began working for The University of Iowa Trademark Licensing Program and The University of Iowa Athletics Hall of Fame & Museum in October of 2024. Outside of work, Malaina enjoys spending time with family and friends, being outside, participating in campus extracurriculars and watching basketball - especially Iowa Women's Basketball and the WNBA. Malaina anticipates graduating in Spring of 2027.

Sonja is a graduate of the The University of Iowa. She doubled majored in Journalism and Political Science. She began working for The University of Iowa Trademark and Licensing Program and The University of Iowa Athletics Hall of Fame and Museum in August of 2024. Sonja is from San Diego, California. Outside of work, she enjoys spending time outdoors and traveling with friends and family.

George is a third-year student at the University of Iowa College of Law. George began working for The University of Iowa Trademark and Licensing Program in March of 2025 and The University of Iowa Athletics Hall of Fame and Museum in May of 2026. George is from Green Bay, Wisconsin. In his free time, George enjoys watching basketball and football, exercising, and watching shows with friends and family. George anticipates graduating in Spring of 2027

Zoey is a Grad Student at the University of Iowa. She is pursuing a degree in Sport and Recreation Management. She began working for The University of Iowa Trademark Licensing Program and the University of Iowa Athletics Hall of Fame & Museum in July of 2025. She is also an intern with the Iowa Women’s Basketball program. Zoey is from Muscatine, Iowa. In her free time, Zoey enjoys spending time with family and friends, watching sports, traveling, and cheering on the Hawkeyes. Zoey anticipates graduating in the Winter of 2026.

Adam joined the University of Iowa in June 2026. He previously served in the Ohio Army National Guard as an intelligence analyst and supported Homeland Security Investigations. Adam brings prior licensing experience from West Virginia University where he worked as a Specialist in their Brand and Trademark Licensing office. Prior to WVU, Adam spent a decade working in college football, holding various off-the-field titles in operations, recruiting and equipment at Bowling Green State University, Elon University, Wake Forest University, the University of New Mexico and the University of Dayton. Adam holds degrees from Bowling Green State University, the University of New Mexico and Cochise College.