A Trademark License Agreement is a contract granting permission to use wordmarks, trademarks, logos, and/or symbols associated with The University of Iowa.

Wordmarks, trademarks, logos, and/or symbols associated with The University of Iowa are the intellectual properties of the University. Unauthorized use constitutes infringement, which can lead to legal action against the infringer.

Royalty Fees:

  • 15% royalty rate on the invoiced sale of University of Iowa products.
  • 16% royalty rate on the invoiced sale of University of Iowa “Old School Collection” products.

One Time Fees: 

  • Standard Non-Apparel Applicants: $500.00 Application Fee
  • Standard Apparel or Headwear Applicants: $750.00 Application Fee

Annual Fees:

  • Cottage Applicants: $120.00 ($60.00 after July 1st) annual fee.

NOTE: $120.00 ($60.00 after July 1st) may be used as an advance on invoiced sale of University of Iowa products.

  • Promotional Applicants: $1,000.00 annual

NOTE: $1,000.00 may be used as an advance on royalty bearing University of Iowa sales.

Associated Costs:

  • The University of Iowa requires that all licensees join the Fair Labor Association (FLA) as an affiliate. There are membership fees associated with joining the FLA, which are commensurate with the nature of your business. For more information, please contact the FLA. (http://www.fairlabor.org/)
  • The University of Iowa is a member of the Collegiate Licensed Properties Association (CLPA) and participates in the CLPA Authentication Program, which helps to protect the University from the production and sale of counterfeit merchandise. All University of Iowa licensed products must bear the CLPA label, which serves to identify officially licensed products. For more information, please email our office at uilicensing@hawkeyelicensing.com. For more information regard the CLPA you may visit them at http://www.clpa.us/.

Currently Licensed FAQ

You can find a copy of our Standard Royalty Repot form under the “Download Center” tab on our licensing website (www.uilicensing.com). If you would like to submit this form online, please follow the steps listed below:

Step 1: Go to www.uilicensing.com

Step 2: Login to your licensing account

  • Your User ID is your primary business phone number.
  • Use the Forgot Password link if you do not recall your password.

Step 3: On the “Company – Form” page select the Reports tab

  • Click Submit in the upper left-hand corner to begin the royalty report submission process.

Step 4: Royalty Report Submission

  • Enter Gross Sales of Licensed Products
    • Note: Do not use a dollar sign ($)
  • Enter Less Returns, Discounts, Taxes
    • Note: Do not use a dollar sign ($)
  • Notes
    • If needed, please enter any relevant notes regarding the royalty report submitted.
  • Supporting Documentation
    • Please browse for and attach your completed Standard Royalty Report form. A blank form can be found under the “Download Center” tab.
  • Report Prepared by
    • Enter your initials.
  • Select Payment Method
    • If you wish to use ACH payments, please upload the ACH form that you need our office to complete. To upload this form go to the “Company” tab and select the “Documents” tab. Then click “Add” to upload the form.
    • Please make check payable to: Iowa Trademark Licensing Program, and send it to our address listed.

Step 5: Click Submit.

 

Royalty Payments:

  • Four times through the year (4 Quarters)
  • Q1: 1/1-3/31     Due: 4/30
  • Q2: 4/1-6/30    Due: 7/30
  • Q3: 7/1-9/30    Due: 10/30
  • Q4: 10/1-12/31 Due: 1/30

For all artwork submissions, please submit the designs on our website following the steps listed below:

Step 1: Go to www.uilicensing.com

Step 2: Login to your licensing account

  • Your User ID is your primary business phone number.
  • Use the Forgot Password link if you do not recall your password.

Step 3: On the “Company – Form” page select the Artwork tab

  • Click Add in the upper left-hand corner to begin the artwork submission process.

Step 4: Artwork Submission

  • Choose File
    • Select the piece of artwork you want to submit for review and approval.
  • Product
    • Select the appropriate product category associated with the piece of artwork
  • Select Customer Type
    • Please select either “Customer is a retail outlet” or “Buyer is an internal department/student group”, and fill out all of the information in the drop down menu.
  • Status Update Email (Email To)
    • If needed, update the email address you want artwork status updates sent to. Note: The artwork contact’s email address is the default email address.
  • Uploaded By
    • Enter your initials.
  • Notes
    • Enter any relevant notes regarding the submitted artwork.

Step 5: Click Add to submit the artwork to the Trademark Licensing Office.

Old School Application Process

Step 1- Contact The University of Iowa Trademark Licensing program through phone or email, informing them of your interest in becoming an Old School Licensee. (319-384-2000, uilicensing@hawkeyelicensing.com )

Step 2 – Submit an “Old School Collection” Marketing Plan

  • Submit an “Old School Collection” marketing plan to The University of Iowa Trademark Licensing Office. Your marketing plan should include, but is not limited to, distribution channels, distribution/sales history, projected sales figures, type and quality of products, representative samples, product packaging and presentation, hangtag and labeling samples, and the means in which you will be executing sales.
  • Allow a minimum of two weeks for the review of your marketing plan.
  • Note: If your “Old School Collection” marketing plan does not meet The University of Iowa Trademark Licensing Program’s “Old School Collection” criteria, you will be notified.

Step 3 – Submit the “Old School Collection” Addendum (If Applicable)

  • If your marketing plan is accepted, you will be sent the “Old School Collection” addendum, which needs to be completed and returned to our office. Note that the addendum is an application at this point of the process. Upon receipt of the executed addendum, the addendum becomes a part of your licensing agreement with The University of Iowa Trademark Licensing Program.

Step 4 – “Old School” Pre-Production Artwork and Sample Approval

  • When you receive your executed addendum, you will also receive the “Old School Collection” artwork. Please note that this collection is for the exclusive use of our “Old School Collection” licensees and is not to be shared with other entities. Violation of this policy is considered a breach of contract and could jeopardize your license with The University of Iowa Trademark Licensing Program.

All artwork must be in full compliance with the Brand Standards and must be submitted to The University of Iowa Trademark Licensing Office for pre-production approval.

Upon artwork approval, a production sample of all “Old School Collection” products must be submitted to The University of Iowa Trademark Licensing Office for review. Send production samples to the following address:

The University of Iowa

Trademark Licensing Program

Attn: Old School Collection

2425 Prairie Meadow Drive

Iowa City, IA 52242

In order to add products to your agreement with The University of Iowa please follow the steps listed below:

Step 1: Go to www.uilicensing.com

Step 2: Login to your licensing account

  • Your User ID is your primary business phone number.
  • Use the Forgot Password link if you do not recall your password.

Step 3: On the “Company – Form” page select the Artwork tab

  • Click Add in the upper left-hand corner to begin the process.
  • On the “Submission” page click New Product Request
    • Follow the steps listed after clicking “New Product Request”

Step 4: Click Submit after signing your name.